Pedalix is an operator studio in Zurich. Marc and Valentin lead every engagement in person, from the AI Strategy Lab to the handover. Ivan leads technical delivery.
Software & AI
Scale-ups & enterprise
Sales trainers & growth consultants who work with us
The team
A small team with experience in GTM, B2B SaaS and software engineering. Marc's personal perspective on product, GTM and AI lives on marcgasser.com. How we think is on our blog. At Pedalix we work as a team, with you.
Founder & partner
Product × GTM × AI: builds B2B software companies with humans + agents. Co-founder of Teklens, the shared Product Brain for software teams. Springer Gabler author, Innosuisse expert and lecturer. Leads the AI Strategy Lab and the GTM transformation at Pedalix. His next book on the 12-lever framework is coming next year (2027).
More about Marc
Founder
Co-founder of several companies like STARTUPS.CH and TrekkSoft. Expert in B2B SaaS products and startups.
More about Valentin
Lead Engineer
Lead Engineer at Pedalix: owns technical delivery, from custom software to the coding agents. 20 years between business and IT.
More about IvanHow we work
Founder-led
Marc and Valentin are in the room in person, from the first question to the decision. No partner who disappears after the kick-off.
From experience
We have founded, scaled and sold software companies ourselves. What we install for you, we have run ourselves first.
With an end
We do the work, build the system and hand it over. You don't become dependent. You become capable.
30 minutes with a founder. You tell us where you're stuck. We tell you honestly whether and how we can help.
