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Go-to-Market · for CSOs, CCOs and CROs

A go-to-market that runs as a system.

Positioning, messaging and pipeline as one system. We implement The Science of GTM method from GTM.science on your CRM and hand it over to your team.

Four phases, twelve levers

Measure first, then build, then scale.

The method is open: four phases with three levers each, and for every lever a pattern with concrete guidance in the GTM.science playbook. We apply it to your real system in 100 days. The method belongs to GTM.science; the installed system belongs to you.

Phase 1 · DECODE

GTM Diagnostics

Data-based diagnosis instead of gut feeling. You know your bottleneck before budget flows, and you have positioning that holds.

  • 01 Internal Assessment and Workspace
  • 02 Customer Discovery and Market Analysis
  • 03 Mountain Sprint

Phase 2 · SHAPE

Context Workspace

One truth for team and agents: positioning, messaging, buyer journey and roadmap in one place. New people don't start from zero.

  • 04 Context Workspace and Canvas
  • 05 CRM and Buyer Journey
  • 06 GTM Playbook and Roadmap

Phase 3 · AMPLIFY

The GTM stack

Test the message in the market first, then inbound-led outbound: outbound where a signal shows buying intent. We curate the tools that fit you.

  • 07 Message Validation
  • 08 Inbound and Outbound System
  • 09 Autonomous Signal Response

Phase 4 · EVOLVE

Human + AI, your agents

For every task it is clear what an agent may do alone, what a person checks and what only a person does. Your team steers the system through a documented playbook.

  • 10 Agent Setup and GTM Brain
  • 11 Agent OS and Org Chart
  • 12 Autonomous GTM

Who does what

The method from GTM.science, the implementation from Pedalix.

GTM.science

GTM.science

The home of The Science of GTM: the open playbook under the MIT licence, the free course with a personal GTM plan and the AI GTM OS for applying it in your team.

To the playbook on GTM.science

The implementation · done for you

Pedalix

We apply the method inside your company: a 2-day system lab on your CRM and pipeline extract, then 100 days of delivery, then handover. Team effort: around 3 hours a week.

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What our customers say

Pedalix helped us grow with best practices and an effective execution plan. Working with them had an ROI in less than 2 months! The biggest impact has been the increase in our team productivity and sales pipeline.
Adrian Kyburz
Adrian Kyburz
Head of Revenue, Xorlab

FAQ

Frequently asked questions

What is Autonomous GTM?
Autonomous GTM is the target picture of The Science of GTM method from GTM.science: a go-to-market that runs as a system. Humans set goals, decide and approve. Agents prepare and handle repeatable work. Pedalix applies the method inside your company.
Who owns the framework?
GTM.science. The Science of GTM playbook, with four phases (DECODE, SHAPE, AMPLIFY, EVOLVE) and twelve levers, is open under the MIT licence. We apply it inside your company, on your CRM and your funnel. The method stays open; the installed system belongs to you.
How is this different from an outbound agency?
An outbound agency optimises one channel and keeps the system. The GTM transformation covers the whole GTM: positioning, CRM, outbound, inbound and AI agents. And we hand it over: you don't become dependent, you become capable.
Does this replace our sales team?
No. Your team sets the goals, makes the decisions and owns the outcomes. The agents prepare and execute repeatable work: research, outbound preparation, content, signals. Your team leads the conversations.
Is this another framework on slides?
No. Most GTM projects end with slides. For us that's where the work starts: we put the four phases into operation until your team runs the system itself.
What do I concretely have after 100 days?
Not notes but a running system: positioning every tool reads the same way, a cleaned-up CRM with buyer-journey tracking, signal-based outbound, an inbound engine, and clear rules for what agents may do alone and what a person checks.
Do you optimise for quality or volume?
Quality. We measure the bottleneck before you allocate resources, and test the message in the market before the stack runs. Afterwards, a pipeline your forecast can trust instead of mass mailing.
Does the system stay with us when you leave?
Yes. We do the work, build the system and hand it over. No retainer that keeps you dependent. You don't become dependent. You become capable.

Ready for a GTM that runs as a system?

30 minutes with a founder. We'll tell you honestly where your bottleneck is and whether we can help.