AI Strategy Lab · CEO · C-level · board

The AI decision your organisation can execute.

Leadership transformation, not agent management: in one day, from diverging assessments to three robust AI bets, three deliberate stops and a 90-day plan with owners and metrics. Led by Marc and Valentin — no consulting pyramid.

Format

One day that delivers a decision

For CEOs, executive teams, boards and owners with operational responsibility. No prior AI knowledge required.

Lead time

About 10 working days

A 15-minute intake per person plus the relevant strategy and portfolio documents. We handle the benchmark, the synthesis and the preparation of the decisions.

The day

1 day, preferably on site

Ideally 6 to 12 participants: the group that can actually decide. A moderated decision process instead of discussion without resolution.

First result

Gap map after 5 working days

Five working days after the complete intake, the leadership-vs-organisation gap map is with the board, with the three questions the decision day must settle.

Full result

Decision pack after the decision day

No later than five working days after the workshop: if an agreed component is missing, we keep working at no extra fee until the pack is complete.

Deliverables

What you hold in your hands at the end

Each component removes a concrete obstacle: fuzzy terms, discussions without resolution, priorities set by volume, insights that vanish into slide decks.

Before the decision day

AI reality snapshot

Benchmark, perception gaps and starting position: one shared picture of reality instead of diverging assessments.

On the decision day

AI portfolio

Use cases prioritised by strategic value, uncertainty, time to value, readiness and risk — not by volume.

After the decision day

AI decision pack

Three bets, three stops or waits, named owners, metrics and a 90-day milestone. Budgetable and delegable.

With the decision pack

Governance map

Board, executive and functional responsibility: who decides what, with clear decision rights.

With the decision pack

Executive context workspace

A versioned workspace for strategy, governance, portfolio and reviews. Decisions and evidence no longer vanish into presentations.

Templates

Accelerators

Build-buy-partner-wait-stop scorecard, vendor and model risk checklist, 90-day board review agenda, decision log template. Yours to keep using afterwards.

Afterwards

When the evidence holds: a 90-day operating system

Execution does not start automatically. A reasoned wait or stop is a valid outcome, and often the most valuable one. When the evidence holds, 90 days follow in which the three bets become real operating moves.

Three executive reviews

Agreed reviews with the board: progress against the 90-day milestones, visible rather than claimed.

Metrics, budget, ownership

Sharpened against reality, including vendor and partner decisions where in scope.

Closing review

Continue, change or stop, per bet, with an updated context workspace. After that the cadence runs with you.

FAQ

Frequently asked questions

Is this a technology workshop?
No. Technical depth comes in exactly where it changes the decision. The day is built for people who decide on AI budgets without building software themselves.
We already have an AI strategy. Is this still useful?
Then the reality snapshot is the interesting part: it shows whether the organisation stands where the strategy assumes it does. That gap is precisely where most AI initiatives fail.
What if we can't agree on the decision day?
Then we record the dissent instead of smoothing it over: with the question that resolves it and the date by which you answer it. A documented open point beats a fake resolution.
Who is in the room?
Marc Gasser and Valentin Binnendijk, personally, from the first question to the decision. No junior with a slide deck, no partner who disappears after kickoff. When technical delivery follows, Ivan Adutskevich leads it as lead engineer.
What does the lab cost?
The scope is described on this page. We fix the price in a 30-minute scoping call and confirm it in writing: no line items appearing later. We do not publish prices on the website.
Does execution start automatically afterwards?
No. After the decision day, you decide — not us. A reasoned wait or stop is a valid outcome. Only when the evidence holds do the 90-day operating system or a product or GTM package begin.

Take your board to a decision in one day.

Use 30 minutes with Marc and Valentin to check whether the lab fits. You leave knowing scope and fixed price.